Instagrammer-in-Residence

We have partnered with IGersLondon, one of the city’s most prominent Instagram communities, to launch our second annual competition to find a talented amateur photographer to become British Land’s official Instagrammer-in-Residence.

The winning Instagrammer will be given exclusive behind the scenes access to areas of buildings usually closed to the public and will be able to photograph architecture, artwork and events across our portfolio on various dates throughout the year. The Instagrammer-in-Residence will also win photography equipment to help them capture the best shots.


Credit: Last year’s winner Ilyas Ayub @ilyasayub1

The Brief
British Land creates Places People Prefer.
We do this through designing, connecting, enhancing and enlivening our assets.
For this competition we are looking for an image that best captures enlivenment at one of our London-based campuses. We enliven our campuses with events that create a memorable experience and bring life and a real sense of community to our campuses. This is backed up by outstanding customer service.

Our London-based campuses are:

How to enter
  • Images should be uploaded with the hashtag #BLgrammer2017.
  • British Land will regram and tweet entries on its Instagram and Twitter channels throughout the competition
  • After the closing date, a shortlist of ten entries will be selected by a panel of IGers, including last year’s winner, and British Land.
  • The shortlisted entries will be shared on British Land’s social media channels.
  • Finally, British Land will then select and announce the winning entry and its official Instagrammer-in-Residence.

Date: The competition launches at 8pm on Wednesday July 5th 2017
Closing Date: Midnight on Sunday September 3rd 2017

Photography equipment: The winner will receive £500 worth of photography equipment of their choice

Terms and conditions:
  • Children should not be identifiable in photos
  • Entrants must be aged 18 or over
  • Entrants are not allowed to hashtag old photographs
  • Entrants are asked to retain their high resolution image, not just Instagrammed version of their photographs, if possible
  • The residency will last for six months, with dates arranged around the winner’s schedule and prior commitments
  • Entrants will retain the copyright but grant British Land permission for unlimited use of all photography of British Land assets taken during their Instagram residency at British Land (without selling the photography)

Have fun and good luck!

Open all