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CR in property management

Glasgow Fort Shopping Park

Glasgow Fort Shopping Park incorporates a two-sided mall design recreating the high street, which is a new concept for shopping parks in the UK. Since opening in 2004. the Park has helped to regenerate one of Scotland’s most deprived areas, bringing businesses and job opportunities into the area.

The Park provides employment opportunities for local people, with 68% of the 1,400 jobs secured by individuals living within Glasgow’s East End. It is cited as an example of regeneration in the Scottish Executive‘s 2006 report 'People and Place: Regeneration Policy in Scotland.’

British Land is a member of Glasgow Fort Partnership. This partnership helps local people benefit from the economic impact of the Park. Other members include Job Centre Plus, Social Inclusion Partnerships, NHS Greater Glasgow, Careers Scotland, John Wheatley College, Scottish Enterprise Glasgow, Glasgow City Council and over 50 retailers. Links with John Wheatley College support local people in securing and sustaining employment at the Park. Tailored training courses include retail, IT, communications, interview technique and finance.

Responsible Retailer Pack

   

In 2006 the Park launched an innovative Responsible Retailer Pack. This pack offers people working on the nine acre site user-friendly help and guidance on health, wellbeing, money advice and childcare.

Jim Coleman, Councillor for Glasgow City Council, and Phil Goodman, Glasgow Fort Manager, discussing the Responsible Retailer Pack.

Positive links with retailers through Glasgow Fort Partnership and the Greater Easterhouse Development Company have helped deliver significant benefits. 60 local childcare and parenting groups are saving thousands of pounds, through an agreement between Boots and Childcare Greater Easterhouse. These groups, caring for 3,000 children locally, receive discounts on essential items such as nappies and baby food. In 2006 childcare groups also received over 550 children’s books, in an initiative involving Glasgow Fort Partnership and Early Learning Centre. Shoppers donated old books and the Partnership added one new book for every quality second hand book handed in. Over 20 local playgroups, nurseries, parent/toddler groups and family centres received a ‘book bundle’.

Employees, occupiers and visitors enjoy events at Glasgow Fort. In August 2006, Glasgow’s Young Scot Card and KidzCard holders enjoyed an afternoon of free activities. This was hosted by Greater Easterhouse Development Company, Glasgow Young Scot and retailers. These included fashion shows modelled by local youth groups and a 130 foot inflatable course called ‘Gladiator Mega Challenge’. Other popular activities included professional caricaturists and aerial performances from the Spinal Chord Project. Greater Easterhouse Development Company, Careers Scotland and John Wheatley College also gave information on local education, employment and training opportunities.

Glasgow Fort held a fun day on May 26th 2007 to help raise funds for Project Khayelitsha, which is operated by Global Glasgow Youth Project. A group of Glasgow youngsters went to South Africa on a cultural exchange project where, amongst other activities, they delivered sporting equipment and training to a group of peers. The project supports a return trip by a group of South African youngsters who will visit Scotland later this year. The May fun day included a range of family activities operated by local organizations and Glasgow Fort retailers.

Thanks to positive relationships with the local community and a partnership with Strathclyde Police, there is an extremely high solve rate of 66% on all reported crimes. As part of their integrated approach to security the security team is committed to responding to any call within 30 seconds- so far arriving to 100% of incidents within this time frame. A security officer from Glasgow Fort won the Scottish Security Organisation’s Officer of the Year in 2005 and two of the three finalists in 2006 came from Glasgow Fort.